Category: Production & Craft

Hands-on production work across print, packaging and physical formats, with a strong focus on quality, detail and execution.

Tingsvalvet Financial reports

Posted in Production & Craft.

Tingsvalvet Financial reports Editorial design for annual and quarterly financial reports developed for Tingsvalvet, focused on clarity, structure and visual storytelling. The work translates complex financial data into accessible layouts and graph systems that communicate progress and...

Vallentuna Centrum

Posted in Brand & Identity, Production & Craft.

Vallentuna Centrum Vallentuna Centrum lacked a clear purpose, direction and visual identity. The project focused on defining a brand strategy and building a complete visual system to support communication across physical, digital and social channels. Retail Brand Strategy & Visual...

Asics instore material

Posted in Packaging & POS, Production & Craft.

Asics Instore Material Bringing the Asics brand into stores across Scandinavia through consistent artwork and graphic applications. Typical work for the Asics brand involved breaking products down to a technical level, presenting performance features in a clear and educational way. The goal...

Upgrit – Print & Packaging

Posted in Packaging & POS, Production & Craft.

Upgrit – Supplements Packaging upgrades, illustrations, and artwork for a full range of supplements — design that makes well-being visible. Upgrit – Packaging design Packaging design and visual development for Upgrit, a supplement brand focused on performance and health. The work included...

Swecon large format wrapping

Posted in Production & Craft.

Swecon large format wrapping Branded large-format wraps for Volvo Construction Equipment, developed for Swecon to support campaign storytelling and physical brand presence at events and in real-world environments. The work bridges graphic design and industrial production, translating brand...

LOOP Nicotine Pouches

Posted in Production & Craft.

LOOP Nicotine Pouches Art direction and visual concept development for product launches and ongoing digital brand communication for a fast-moving FMCG brand. Art direction for digital campaign material where I developed a scalable visual system for continuous rollout for Loop nicotine...

Gedeon Richter Medical information

Posted in Production & Craft.

Gedeon Richter – Information Brochure An educational printed brochure developed for Gedeon Richter, aimed at supporting healthcare professionals with clear, accessible information related to women’s health and clinical treatment. The material was designed to translate medical insight into a...

FMCG – Sales Support Material

Posted in Production & Craft.

FMCG – Sales Support Material Sales support and trade communication material developed for FMCG brands, focusing on the interaction between brand owners, sales teams and retail buyers. The work supports product positioning, range presentation and in-store activation, helping translate brand...

Lantmännen – Print & Packaging

Posted in Packaging & POS, Production & Craft.

Lantmännen – Package design & Print Print and packaging work for Lantmännen, spanning a wide range of product categories and brand expressions. The projects included both new product launches and ongoing brand communication, combining packaging design with printed material and in-store...

Selected wine campaign concepts

Posted in Campaigns, Production & Craft.

Selected wine campaign concepts Over several years, I led and produced a high volume of creative work for a couple of Stockholm’s leading wine importers. The work covered everything from early concept development to finished executions in print, outdoor, and digital advertising, as well...

Category: Production & Craft

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