Gedeon Richter Doctors’ Quiz
A digital quiz experience developed for Gedeon Richter, designed to engage general physicians and encourage opt-in to medical information around women’s health. The project focused on creating a voluntary, curiosity-driven interaction that could reach a traditionally difficult-to-engage professional audience.
Quiz – General physicians
Digital quiz campaign designed to engage general physicians and encourage opt-in to medical information. The experience was built around professional self-esteem and peer comparison, turning knowledge-testing into a voluntary sign-up mechanism.
Role: UX and visual design.